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GP Premier & Max Power Battery Launch

The GP Premier and GP Max Power low maintenance battery range is good news for those who are looking for a smooth driving experience.

GP Marketing and Swee Hing Group Join Hands to Launch New Automotive Batteries

GP Marketing and Swee Hing Group jointly launched the GP Premier and Max Power range of automotive batteries at Restaurant Daiman Pekin JJ2, Johor Bahru on 3rd November, 2018.

In his welcoming speech, Swee Hing Tyres General Manager Chuang Shin Yang said GP Premier and Max Power batteries were manufactured by Thai Storage Battery (TSB), which currently held the largest market share in Thailand.

“We are deeply honoured that GPA Holdings Bhd has appointed Sulate Enterprise Sdn Bhd, a subsidiary of the Swee Hing Group, as the GP Premier and GP Max Power low maintenance automotive battery distributor for the southern region of Peninsular Malaysia. Swee Hing and GPA Holdings Bhd have 50 years of relationship. We have confidence in their products and are committed to grow the GP brand together in the future.”

Meanwhile, GPA Holdings Executive Chairman James Poh said: “Our partnership with TSB has enabled us to bring in the low maintenance GP Premier and Max Power range of batteries, which makes our offerings more complete. TSB is the leading battery producer in Southeast Asia, reputable for supplying high quality low maintenance batteries, which include the GP Premier and Max Power range. The GP Premier and GP Max Power low maintenance battery range is good news for those who are looking for a smooth driving experience. Fitted with pulp glass mat separator, these two new range of batteries is durable, offering longer service life with reduced short circuit risk  compared to the traditional automotive batteries.”

Also present was TSB General Manager Sumittawat Kaewwichions. He stressed on the values of QCDS, which stands for Quality, Cost, Delivery and Service. “We focus on product quality and quality cost for our partners and customers, ensuring that our products are delivered on time, and we always strive to provide a better service.”

Apart from the launch, there were also the Michelin Passenger Car Radial (PCR) and Truck Bus Radial (TBR) tyre presentation by a representative from Michelin Malaysia.

 

GP Premier与Max Power 汽车电池发布会

 

GP 行销及瑞兴集团在2018年11月3 日于新山北京云华宫推介GP Premier和Max Power系列汽车电池 。

瑞兴轮胎总经理莊欣扬表示,GP Premier和Max Power电池是由目前在泰国拥有最大市场份额的泰国制造商Thai Storage Battery (TSB)所生产。

“我们很荣幸GPA控股委任瑞兴集团子公司–Sulate企业私人有限公司为GP Premier和Max Power低维护电池的南马经销商 。瑞兴与GPA控股业务往来已有50年,我们对他们的产品与经销策略充满信心,并承诺在未来共同发展GP品牌。”

与此同时,GP控股执行总裁傅荣泉表示:“我们与TSB的关系,使我们得以引进GP Premier和Max Power低维护汽车电池系列 。 TSB是东南亚电池制造商的翘楚,一向以生产高品质的低维护电池而闻名,包括GP Premier和Max Power系列。GP Premier和Max Power低维护汽车电池系列的推出,对于所有期望顺畅驾驶的驾驶人来说绝对是个佳音。采用玻璃纤维隔离板(pulp glass mat separator )革新技术,这两款新电池系列更耐用,能够提供比一般传统电池更长的使用寿命,同时减少了电池内部短路的风险。”

出席该发布会的还有TSB总经理Sumittawat Kaewwichions 。他强调QCDS,也就是品质(Quality)、成本(Cost)、交货(Delivery)及服务(Service)的价值。“我们着重产品品质和为我们的伙伴与客户提供优质成本,确保我们的产品准时交货,并不断为提供更好的服务而努力。”

除了推介汽车电池外,大马米其林集团代表也特别为与会者介绍米其林轿车子午胎(PCR)和卡客车子午胎(TBR)的最新产品信息。

 

 

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