Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.
Phone: (60) 3 7781 1323
Around 41,000 people made their way to the CarSifu Auto Show at Mid Valley Exhibition Centre on 22nd to 26th August, where Toyo Tyre Sales and Marketing was the centrepiece of the show, being the official tyre sponsor for the second year running.
The 5-day event, featuring a line-up of the latest car models, saw the company showcasing its range of tyres from Toyo, Silverstone and its newly introduced Nitto brand to the consumers. In addition, the Toyo Group used the opportunity to highlight its presence in the Original Equipment market by featuring the company’s OE tyres that were equipped on several of the cars on display.
Throughout the event, the Toyo Group made its presence felt with a plethora of activities such as talks on tyre care conducted by Toyo’s technical team and there were games galore, not only at the Toyo display booths but also at the centre stage. And the response from the visitors was seen as encouraging. Many were interested to know more about the products and some even enquired where they could purchase the tyres for their own vehicles.
The 2018 CarSifu Auto Show was certainly an amazing success for the Toyo Group.
这个为期5天的展会，展出各种最新车款。东洋轮胎销售及行销则展示一系列的东洋、银石盾及最新的Nitto品牌。 此外，东洋集团也借此突显他们在原装配备市场的业务， 展示安装上他们原装配备轮胎的车子。
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