Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.
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Lamborghini has chosen Bridgestone as the tyre supplier for the Lamborghini Huracán STO, a new supersports car set to be released in 2021.
Bridgestone has developed a tailor-made Potenza tyre for the Huracán STO. The company engineered a high-performance tyre capable of maximising the Huracán STO’s traction, handling, control, and extreme overall performance.
The Potenza tyres has been developed in collaboration with Lamborghini. The key to the tyre’s success in maximising the supersports car’s performance is the combination of pattern and cavity design and the use of the latest state of the art technologies.
Featuring an asymmetric tread design for enhanced steering response and cornering stability, the Potenza has an internal crown structure that distributes footprint pressure evenly when cornering. These features, combined with a newly developed tread compound that enhances grip, help to bring the Huracán STO’s track-level performance to road users.
Thanks to a strong collaboration with Lamborghini and its virtual development technology, Bridgestone carried out its tyre development process to achieve maximum results despite limitations caused by the Covid-19 pandemic.
The Lamborghini Huracán STO will begin production beginning of 2021. As well as the road focused, custom-developed Potenza fitment, Bridgestone will also be providing a track oriented, road-homologated version of the tyre that applies 'race' technologies to maximise the vehicle’s track performance, especially in dry conditions.
Commenting on this announcement was Steven De Bock, VP Consumer Replacement and OE at Bridgestone EMIA: “It’s been a pleasure for our team to work so closely with Lamborghini for the first time, and on such an exciting project. The Huracán STO is an incredible piece of engineering that deserves a custom tyre that can fulfill its full potential. I can proudly say that Bridgestone has delivered such a high-performance tyre. It has been fantastic for the team to have worked on a project that is at the forefront of technology in so many ways.”
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