Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.
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Stamford Tyres Malaysia has added a new retail branch to add to its presence across Malaysia, as of January this year.
Located in Kota Damansara, this newest tyre retailing branch is wholly-owned by the company.
“We have been in the tyre retailing business for more than 20 years. Today, Stamford Tyres Malaysia has 3 retail branches located strategically in the Klang Valley. Our Glenmarie branch has been around for more than 20 years, followed by our Cheras branch which was established 15 years ago, and our newest branch is located at Kota Damansara,” said Head of Finance and Operation Ch’ng Lee Lee.
Each branch has a different market positioning and product strategy. She pointed out that the Glenmarie retail branch is targeting the middle to high end market, with the Falken Wildpeak AT3W tyre and 4x4 wheels such as the Diesel ‘Florida’, ‘Texas’ and ‘Ohio’ design. Whilst the Falken Wildpeak AT3W is made in Thailand, the Diesel wheels, she said, are the company’s house brand.....
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该公司的每一家分行都拥有不同的市场定位和产品策略。她指出，Glenmarie分行以中高端市场为目标，主要产品是飞劲Wildpeak AT3W轮胎和四驱车轮圈如 Diesel‘Florida’、 ‘Texas’及‘Ohio’款型。她说，飞劲Wildpeak AT3W轮胎生产于泰国，Diesel轮圈则是该公司的自有品牌。
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