Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.
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Klinikar.com was created at the end of 2017 by TyreStore Sdn Bhd, an established tyre wholesaler and distributor and officially started in March 2018.
The idea of ‘doing business differently from others’, which relates to moving away from the traditional channels and opening up a new market place has resulted in the birth of Klinikar.com, a leading automotive marketplace that provides customers with a seamless online to offline car maintenance experience.
Klinikar.com was created at the end of 2017 by TyreStore Sdn Bhd, an established tyre wholesaler and distributor and officially started in March 2018. Unlike the other e-commerce platforms that sell almost everything, Klinikar is a car care platform that specialises in tyre retailing, but at the same time explores car maintenance and other specialist services.
“The tyre manufacturers and dealers, as well as the automotive servicing industry of today face rapidly changing customer behaviours that are moving away from the traditional channels to search for and even buy tyres online. Prior to the pandemic, there was already a few existing e-commerce platforms for various automotive parts, and there will definitely be more in the future as the global Covid-19 outbreak has accelerated the development. Moving towards digitalisation is something unavoidable. However, there is not a current champion in the local market, which means, there is huge potential for those that are embracing e-commerce or develop the solution quickly,” said Head of Operation Chen Chor Yuen.....
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