Apollo Tyres Align with GPSNR Policy Framework

Apollo Tyres

Apollo Tyres is amongst the first few companies that have adopted natural rubber policies that are fully aligned with GPSNR.

Apollo Sustainable Natural Rubber Policy Achieves Greater Clarity 

Apollo Tyres Ltd, has released its first natural rubber policy document that is fully aligned with the policy framework of the Global Platform for Sustainable Natural Rubber (GPSNR), and is amongst the first few companies to do so. 

Supplementary to the Apollo Partnership Pact (APP), the Apollo Sustainable Natural Rubber (ASNR) policy has achieved greater clarity on the 8 policy components of commitment to legal compliance, healthy functioning ecosystems, respecting human rights, community livelihoods, increased production efficiency, supply chain assessment and traceability, monitoring & reporting and driving effective implementation of all these components. 

ASNR policy has created a solid foundation of navigating company’s business activities while balancing the environmental, social and human right aspects of natural rubber supply chain, with the collaboration of the stakeholders involved. Through the execution of this policy, together with the implementation guidance and baseline reporting requirements, Apollo Tyres will be able to commit to building a sustainable natural rubber supply chain. 

Apollo Tyres, in its recently unveiled 5-year vision of ‘Driving Progress, Together’ has identified Sustainability as one of the key pillars for the company, and has a target of being carbon neutral going forward. 

GPSNR was founded by the World Business Council for Sustainable Development (WBCSD)’s Tyre Industry Project (TIP) involving various stakeholders like natural rubber farmers, traders and processors, tyre manufacturers, other rubber product manufacturers, car manufacturers and civil service organisations.


About the author

Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.

Phone: (60) 3 7781 1323

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