Bridgestone Innovation Park Commenced Full-Scale Operations

Bridgestone

With the opening of the B-Innovation and B-Mobility, Bridgestone Innvotion Park is now fully operational. 

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Bridgestone Corporation has started full-scale operation of Bridgestone Innovation Park, its global innovation hub located in Kodaira City, Tokyo, following the opening of two new facilities: the B-Innovation, an innovation centre, and the B-Mobility, a proving ground. 

The new B-Innovation and B-Mobility facilities were established to encourage further interaction among internal and external stakeholders and promote co-creation based on the empathy fostered at Bridgestone Innovation Gallery and thereby accelerate innovation.

B-Innovation is an innovation centre that contains such areas as the "Bridgestone Open Innovation Hub," where people can view and engage with core Bridgestone technologies and products with the aim of giving rise to new ideas. Other areas at B-Innovation include the "Rough Prototyping Studio" in which machine tools can be used to give shape to ideas,and the "Co-creation Office" open to external partners.

B-Mobility, meanwhile, is a proving ground* which can be used to quickly experience and evaluate the performance and potential of prototype mobility technologies and products.

Bridgestone promotes more agile R&D activities by repeating the process of developing and testing ideas immediately with the combination of its strong "Real" and "Digital," such as its rubber mastery skills and craftsmanship fostered since its foundation and latest simulation technologies. The B-Innovation and B-Mobility will make it possible based on co-creation with various partners.

 

About the author

Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.

Phone: (60) 3 7781 1323

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