Apollo Tyres Expands Manchester United Legends Activity in Asean Region

Apollo Tyres

Apollo Tyres, one of the leading tyre makers, recently expanded its Manchester United Legends Activity in the Asean region.

Apollo Tyres - Meet The Manchester United Legends Event Ends on a High Note

 

This was achieved through the Meet and Greet Session, in conjunction with the company’s Asean Business Partner (BP) meeting on 12th July in Bangkok.

Apollo organised an event Apollo Tyres – Meet The Manchester United Legends’ with Andy Cole and Bryan Robson at The Athenee Hotel. Widely regarded as Manchester United’s best-ever captain, Robson was a talismanic midfielder who played in 461 matches for the Reds. Cole, meanwhile, was the Manchester United striker who won five league titles, the Champions League and three FA Cups, including the treble in 1999.  It was a once-in-a-lifetime moment for Apollo Tyres customers and business partners from Asean as they got a chance to meet these legends, up close and personal.

The first session marked Apollo’s inaugural local influencer and consumer event for the Manchester United legends in Thailand. The second session was for Apollo’s business partners from Thailand, Malaysia, Vietnam, Indonesia and the Philippines. This was a unique opportunity for its business partners to meet and greet the two legends, get their favourite jersey, hat or football signed and have a picture taken with them in this special event. All its business partners were thrilled with the special gift of a Manchester United Jersey and VIP ticket to watch ‘The Match Bangkok Century Cup 2022’, which was held at Rajamangala Stadium from 6pm to 9pm.

Featuring two world renowned Premier League Football Clubs - Manchester United and Liverpool FC - the Bangkok Century Cup 2022 saw the two teams compete in a pre-season match for the first time ever in Asia. Manchester United enjoyed a comfortable 4-0 victory over Liverpool.

Apollo Tyres has made a concerted push to use football sponsorship to aid its ambition in building a globally recognised brand. The partnership with Manchester United Football Club since 2013 has supported and boosted the company’s business expansion plans globally.

 

阿波罗轮胎东盟地区扩展曼联传奇活动

 

阿波罗轮胎,领先的轮胎制造商之一,近日在东盟地区扩展其曼联传奇活动。配合该公司712日的东盟业务合作伙伴(BP)会议,阿波罗轮胎在泰国主办了一场曼联球星见面会。 

阿波罗在雅典娜酒店举办了一场与安迪·科尔(Andy Cole)和布莱恩·罗布森(Bryan Robson)一场名为“阿波罗轮胎——认识曼联传奇”的活动。罗布森被广泛认为是曼联历史上最出色的队长,他是一位极具传奇色彩的中场球员,为红军出战 461场比赛。与此同时,科尔是曼联前锋,他赢得了五次联赛冠军、欧洲冠军联赛冠军和三个足总杯冠军,其中包括1999年的三冠王。对于阿波罗轮胎的客户和其东盟商业伙伴来说,这是一生人一次的机会,因为他们获得了近距离接触这些传奇人物的机会。 

阿波罗在泰国举办了两场曼联传奇球星见面会。第一场是该公司首次为当地影响者(influncer)和消费者而主办,第二场则是为来自泰国、马来西亚、越南、印度尼西亚和菲律宾的阿波罗商业伙伴。阿波罗为其业务合作伙伴提供了一个千载难逢的机会,让他们得以与这两位传奇人物会面、在他们最喜欢的球衣、帽子或足球上签名并与他们合影留念。更令其业务伙伴兴奋不已的是,阿波罗为他们准备的特别礼物,就是 一票难求,在7 12 日下午6点至晚上9点于Rajamangala 体育场举行的“The Match Bangkok Century Cup 2022”入场券。 

2022年曼谷世纪杯,两家世界著名的英超足球俱乐部——曼联对战利物浦,这也是两支球队首次在亚洲参加季前赛。曼联4-0轻取利物浦。 

阿波罗轮胎凭借着足球赞助来实现其打造全球知名品牌的雄心壮志。阿波罗自2013年与曼联足球俱乐部达成合作关系以来,该关系支持并推动了阿波罗的全球业务扩张计划。

 

 

About the author

Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.

Phone: (60) 3 7781 1323

Make sure you don't miss a single issue

Click here to subscribe and we'll make sure of it.