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Stamford Tyres & Sumitomo Rubber Participate in Women’s Street Crime Awareness Campaign
Group photo after receiving token of appreciation from the Road Safety Marshal Club (RSMC) for supporting its Women’s Street Crime Awareness Campaign. From left: Ivan Reijan, Deputy General Manager, Stamford Tyres (M) Sdn Bhd (STM); Lee Kok Chiang, Asistant Manager, Sumitomo Rubber Asia (Tyre) Pte Ltd (SRAT); Sakie Takagi, Sales & Marketing
Stamford Tyres Malaysia Sdn Bhd (STM), the sole distribu- tor of Falken tyres in Malaysia, and Sumitomo Rubber Asia (Tyre) Pte Ltd (SRAT) participated in the recent Women’s
Street Crime Awareness Campaign, which they co-sponsored. The 6th edition of the campaign was held at KL Gateway Mall by the Road Safety Marshal Club (RSMC) on 11th June to raise awareness on road safety and street crime for women.
was honoured to be part of this year’s campaign. “Safety for wom- en, including road safety, is always our priority. The campaign device training and vehicle emergency handling, which are in line with our social responsibility initiatives to prevent danger and un- derstand proper safety measures for women behind the wheels.”
The company has set up a station in the event to educate wom- en regarding tyre maintenance as a road safety measure and handling and braking performance. “We highlighted the impor- tance of vehicle maintenance including tyre care. Tyres are the car’s only contact patches with the road and the safety in driv-
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ing, steering, handling, accelerating and braking depended on them,” said Frankie Kong, Head of Sales for SUV & 4X4, Stam- ford Tyres Malaysia.
“Therefore,” Kong continued, “keeping your car and tyre in prime condition is equally essential to the safety of yourself, passenger and other road users.”
Road Safety Marshal Club Founder and President Capt K. Bala said the club was happy to be back hosting another edition of the Women’s Street Crime Awareness Campaign after a hiatus due to the pandemic in 2020.
“Many women are unaware of the risks and challenges they face on the streets. We want to equip them with proper knowledge and techniques to defend themselves,” he said.
Through the various activities that featured in the campaign, including handbag snatch, kidnap attempts, acid splash, de- tecting spy cameras, vehicle breakdowns, road accidents and many more.
