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The cover story of this issue is the launch of the premium European brand – Vredestein premium motorcycle tyres, in Bangkok by Apollo Tyres, with an aim to capture the growing superbike segment in Thailand. This is followed by a preview of Tyrexpo Asia 2023, the B2B event, which focuses on tyres, equipment, tools and the tyre accessories market. We have a special report on Enjoy Tyre, who is all set to showcase its latest products in the Rotalla and Routeway brands at the show.
The launch of the third edition of the Recircle Awards, a leading event promoting sustainability and excellence in the tyre retreading and recycling sectors, is definitely another highlight of the long awaited Tyrexpo Asia 2023.
There are also product related updates. From the tyre side, we have Goodyear Assurance ComfortTred that is designed to redefine comfort ride experience and how the company ensured consumers were kept safe and covered when using Goodyear tyres with its improved Worry-Free Assurance (WFA) warranty programme. There is also an exclusive interview with Kian Hon on the new CST 4×4 tyres and how they demonstrate they promote CST brand awareness through their 4×4 adventure team called Team CST 4×4 Malaysia.
As for the equipment side, we have a detailed write up on the new Corghi Master Force tyre changer, ADAS compatible Corghi Exact Precision Quattro aligner, as well as the Corghi Exact Linear Plus X, an entry-level wheel aligner with top-of-range specifications. We also talked about the advantages of the TDL brand of hydraulic jacks.
Don’t miss out the story of Gulf Oil and the efforts that the company put in to make them who they are today. Also worth reading is the exclusive interview with Wayne Yu, the founder of online retailer Klinikar.com, who urges tyre industry players to leverage their platform to expand their reach and to connect with other businesses and users.
To access the whole of the new issue of The Tyreman click here.