Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.
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Goodyear offered a sneak peek during the 2018 Geneva International Motor Show of its EfficientGrip Performance with Electric Drive Technology, a prototype tyre for the growing electric vehicle market that would be on the road by 2019 in Europe.
Goodyear testing reveals that traditional tyres could wear out up to 30 per cent faster on electric vehicles due to the powerful, instant torque from electric motors and the additional vehicle weight from heavy battery packs.
“The combination of increasing regulations to reduce emissions, the desire to reduce dependence on fossil fuels and rapid gains in battery technology is creating an ideal environment for electric vehicles,” said Chris Delaney, President of Goodyear Europe, Middle East and Africa. “We are working with automakers to introduce our Electric Drive Technology next year designed to address the unique performance requirements of this growing vehicle segment.”
In addition to tyre durability requirements, automakers are pressing for enhanced rolling resistance on electric vehicles. Increasing range is a high priority for consumers due to an underdeveloped electric recharging infrastructure in most countries. Quiet and comfort from tyres is another consideration as, at low speeds, electric vehicles generate as little as half the amount of noise as traditional vehicles.
Electric Drive Technology
To address these challenges, the EfficientGrip Performance prototype with Electric Drive Technology offers these performance solutions:
“As a company with a 120-year heritage of delivering innovative products that help change the world of transport, the EfficientGrip Performance prototype with Electric Drive Technology is proof that Goodyear continues to lead on this path of future mobility,” Delaney said.
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