Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.
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Goodyear Malaysia donated tyres to Sekolah Kebangsaan Seksyen 20, Shah Alam (SK 20), for the school’s recreational activities and workshop training.
With a history that could be traced back to 1929, Goodyear Malaysia says it is committed to caring for the environment and community. Recently, the company reinforced this commitment by donating tyres to Sekolah Kebangsaan Seksyen 20, Shah Alam (SK 20), for the school’s recreational activities and workshop training to impart the importance of recycling in students.
In addition to using the tyres for practical purposes, some tyres were used as decoration. The SK 20 school aims to reuse the tyres and create sculptures that would offer a different learning environment for its students. This idea was inspired by the unveiling of two statues crafted by professional sculptors, made entirely out of Goodyear tyres, at the 2018 Cotton Bowl.The Cotton Bowl is an annual college American football match, played between two teams in the semi-finals as part of the National Collegiate Athletic Association (NCAA) college football league.
Anthony Fonseka, Marketing Communication and Service Manager, Goodyear Malaysia, said: “We are more than happy to support this community in which we are proud to be a part of. We know the tyres are being put to good use, so we hope that this would inspire and empower the students of SK 20 to take care of the environment by constantly finding new ways to repurpose used items in a safe environment.
“The tyres that we donated to the school would have been recycled and so are unsuitable for the market. We are happy to see them serving new decorative and practical reasons, which to us is the same as being recycled. We now have more space in our inventory and the school has new tyres being put to good use. We’d say it’s a win-win situation!” he added.
This initiative was spearheaded by Aizatul Ashraf, a teacher at SK 20, who noticed the bare school grounds. At the handover ceremony, Aizatul said: “Schoolchildren absorb information and knowledge from many sources, including their surroundings. By showing how the tyres are used as pots for plants and decorations around the school, I hope that they learn that everything could be put to good use with the right mindset.”
马来西亚固特异拥有悠久的历史，成立于1929年的它承诺照顾环境和社会。该公司近日透过捐赠轮胎给沙亚南Seksyen 20国 民型学校（SK 20），作为康乐活动和工作坊培训，以灌输学生资源回收再利用的重要性，再次加强该承诺。
这些轮胎除了作为实际用途外，有些则用来做装饰。该SK 20 学校旨在透过轮胎回收再利用，制造塑像，为学生提供一个不同的学习环境。此概念的灵感来自2018年棉花碗（Cotton Bowl）活动上的塑像揭幕，这两大塑像是专业塑像家完全采用固特异轮胎制成的。棉花碗经典赛是美国大学美式足球的年度碗赛之一， 两支球队会在半决赛一比高下，是全国大学体育协会足球比赛的一部分。
马来西亚固特异行销传播服务经理丰塞卡（Anthony Fonseka）表示：“能够为这个学校提供支援，让我们感到自豪和开心。我们知道这些轮胎有被好好地利用，并希望此举能够激发并提高SK 20 学生爱护环境的能力，经常在安全的环境中寻求重新使用旧物品的方式。”
SK 20老师爱扎图（Aizatul Ashraf）注意到学校的空地而有了这个倡议。在移交仪式上，爱扎图说：“学童的知识和信息来自许多来源，包括他们所处的环境。我希望看到如何将轮胎变成学校里的花盆和装饰的他们， 能够学习到只要心态正确，就能充分利用每一样东西。”
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