Stamford Tyres Malaysia has added a new retail branch to add to its presence across Malaysia, as of January this year.
Stamford Tyres’ Opens New Retail Branch in Kota Damansara
Located in Kota Damansara, this newest tyre retailing branch is wholly-owned by the company.
“We have been in the tyre retailing business for more than 20 years. Today, Stamford Tyres Malaysia has 3 retail branches located strategically in the Klang Valley. Our Glenmarie branch has been around for more than 20 years, followed by our Cheras branch which was established 15 years ago, and our newest branch is located at Kota Damansara,” said Head of Finance and Operation Ch’ng Lee Lee.
Each branch has a different market positioning and product strategy. She pointed out that the Glenmarie retail branch is targeting the middle to high end market, with the Falken Wildpeak AT3W tyre and 4×4 wheels such as the Diesel ‘Florida’, ‘Texas’ and ‘Ohio’ design. Whilst the Falken Wildpeak AT3W is made in Thailand, the Diesel wheels, she said, are the company’s house brand…..
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大马添福胶胎通过新零售分行扩充零售业务
今年1月，马来西亚添福轮胎在国内添加了一家全新的零售分行。这家位于哥打白沙罗的新门店是该公司最新的独资零售分行。
“我们在轮胎零售业拥有20多年的经验。今天，马来西亚添福胶胎在巴生谷有3家位于策略性地点的零售分行。我们的Glenmarie分行设立至今已有20多年，而蕉赖的分行则成立于15年前，我们最新的分行位于哥打白沙罗。”财务兼营运主管荘莉莉表示。
该公司的每一家分行都拥有不同的市场定位和产品策略。她指出，Glenmarie分行以中高端市场为目标，主要产品是飞劲Wildpeak AT3W轮胎和四驱车轮圈如 Diesel‘Florida’、 ‘Texas’及‘Ohio’款型。她说，飞劲Wildpeak AT3W轮胎生产于泰国，Diesel轮圈则是该公司的自有品牌。
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