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Linglong Tire’s Factory in Serbia: the First European Facility by China Tyre Industry

Linglong Tire Factory Serbia

After the completion of the LLIE project, the annual output of various high-performance radial tyres would reach 13.62 million units.

Linglong Tire Second Overseas Project

To celebrate the first European factory by the Chinese tyre industry, the Linglong International Europe D.O.O. Zrenjanin (LLIE) project launch ceremony and global partner conference were successfully held in Serbia from 29th to 30th of March, 2019.

Serbia is China‘s first strategic partner in central and eastern Europe and has a favourable environment for development and investment. LLIE is located in the free trade zone of Zrenjanin. It is the second overseas project for Linglong Tire and the largest foreign investment project in Serbia at present. After the completion of the project, the annual output of various high-performance radial tyres would reach 13.62 million units, with annual revenue of US$600 million.

Wang Feng, Chairman and CEO of Linglong Tire, said during the conference: “Linglong’s arrival in Serbia is a great opportunity given by the openness and win-win situation of the times. We would live up to our expectations, ensure the rapid and high-quality construction of the project, strive for early production and at the same time, Linglong would strengthen cultural exchanges and integration with Serbia by contributing to the establishment of a healthy, stable and sustainable economic and trade cooperation between China and Serbia.”

With a history of only more than 40 years, Linglong Tire is competitive in the international market in technology R&D and product quality, and actively implementing the international development strategy and continuously promoting the ‘5+3’ global layout. Previously, it built production bases in domestic cities such as Zhaoyuan, Dezhou in Shandong province, Liuzhou in Guangxi province, Jingmen in Hubei province and the first overseas factory in Thailand.

The latest project applies emerging technologies such as artificial intelligence, mobile sensing, big data and industrial robots, among others, to integrate ‘fine management’, excellent quality, green manufacturing and high-end brand into one, and build an intelligent, automatic and green tyre factory to establish a benchmark for high-end intelligent manufacturing and green supply chain system.

The construction of LLIE is expected to help Linglong further develop the European market and improve the timeliness of supply and service quality for European automobile factories. Additionally, it is seen as of great significance to promote the industrial layout of Linglong globalisation and the global influence of Chinese tyre manufacturing.

玲珑塞尔维亚轮胎厂– 中国轮胎行业首个欧洲工厂

中国轮胎首个欧洲工厂,玲珑轮胎欧洲工厂—兹雷尼亚宁项目启动仪式暨全球合作伙伴大会于2019年3月29-30日在塞尔维亚召开。

塞尔维亚地处欧洲东南部,是中国在中东欧第一个战略伙伴,拥有优越的发展环境和投资环境。玲珑轮胎欧洲工厂位于塞尔维亚兹雷尼亚宁市自贸区,是玲珑轮胎的第二个海外项目,也是目前塞尔维亚最大的外商直接投资项目。项目建成后,可达年产各类高性能子午轮胎1,362万套,实现年销售收入6亿美元。

玲珑轮胎董事长兼总裁王锋在启动仪式上表示:“在“一带一路”倡议和中国一中东欧国家合作推动下,中塞全面战略伙伴关系迎来了新的发展机遇,在这样一个开放合作、共同繁荣的伟大时刻落户塞尔维亚,是时代赋予玲珑的发展机遇,我们将不负所望,确保项目的快速高质量建设,同时,积极加强与塞尔维亚的文化交流和融合,为建立中塞健康、稳定、可持续发展的经贸合作关系贡献企业力量。”

玲珑拥有超过40年的历史,多年的积淀与创新,在技术研发、产品品质等方面已颇具国际市场竞争力的玲珑轮胎高瞻远瞩,积极实施国际化发展战略,并持续推进“5+3”全球化产业布局,在中国招远、德州、广西、湖北,海外泰国均建有生产基地。

项目运用人工智能、移动传感、工业大数据和工业机器人等,将管理精细、质量优异、绿色制造和品牌高端融于一体,打造成全领域智能化、全流程自动化、全方位绿色化的轮胎工厂,树立高端智能制造和绿色供应链系统标杆。

此新工厂的建设,将进一步帮助玲珑开拓欧洲市场,同时大幅提高对欧洲汽车厂的供货时效和服务质量。同时也为其向全球第十大轮胎制造商目标迈进奠定坚实基础,对于推进玲珑全球化产业布局,以及中国轮胎制造的全球影响力提升都具有非凡的意义!

  

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