Toyo Tires Names Tengku Djan Ley as Brand Ambassador


Toyo Tyre Sales & Marketing Malaysia has announced Malaysian motorsport star Tengku Djan Ley as Toyo Tires’ Brand Ambassador.

Toyo Tires Introduces New Brand Ambassador

The partnership between Toyo Tires and Tengku Djan is a key activity for the company as it strengthens its presence & visibility in Malaysia, which has a strong market presence in Southeast Asia, and is expected to play a vital role in its marketing activities.

The selection of Tengku Djan is in line with his reputation as Malaysia’s Drift King & a well-known figure in the Malaysian motorsport & motoring scene, having been involved in it for several decades with success in both local & international events such as the Sepang 1000 KM race, the D1 Grand Prix “All-Star” World Championship, Formula Drift Asia, and the Toyota Gazoo Racing Festival, of which Toyo Tires is the Gold sponsor.

“We are excited to welcome Tengku Djan as Toyo Tires Brand Ambassador,” said Masaomi Kono, Vice President of Toyo Tyre Sales & Marketing Malaysia. “His motorsport success and his technical knowledge definitely complements the Toyo Tires spirit & outlook, and we look forward to having a fruitful partnership in the months to come.”

“I am grateful and delighted by the support given by Toyo Tires in selecting me as Brand Ambassador,” says Tengku Djan. “I am certainly eager to work closely with Toyo Tires throughout the year, not just during the racing season, but off it as well, since I think the motoring public should learn more about the company’s product offerings that covers almost every motoring needs.”

About the author

Richard Wilson is a correspondent for The Tyreman. Since 2015, Richard has worked as a correspondent for all of the titles across the Valebridge Publications Ltd Group namely: Retreading Business, Tyre & Rubber Recycling, Commercial Tyre Business and Truck and Bus News. Richard has worked on/off from the age of 16 for the company and whilst gaining a Bachelor's Degree in Spanish and Business Studies at Coventry University, he developed his writing skills at the University paper and more recently writing his own independent blog.


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