Toyo Tyre Sales and Marketing Malaysia (TSM) recently held its Toyo Tires Gala Dinner at the Equatorial Hotel Penang.
It was attended by more than 600 Toyo dealers from Malaysia and representatives from Toyo Tires in Japan and TSM.
Kanji Kasai, Chairman, Toyo Tyre Sales and Marketing Malaysia, thanked the dealers for their dedication and support in contributing towards TSM’s overall sales achievements the previous year and looked forward to even greater success this year. Kasai also touched on current market challenges due to the increased cost of raw materials, intense competition and sluggish economy.
Three new tyre models – Toyo Proxes CF2, Proxes CF2 SUV and Proxes STIII – that were introduced at the Toyo Centre Seminar 2017 held earlier in the day were on display for those who were present that evening.
The evening’s proceedings were emceed by Elaine Daly and William Lee with the entertainment provided by artiste Suki and The EZ Band. There were also games and lucky draws to enliven the atmosphere. An event highlight was the awards presentation to the top performing dealers of which the grand prizes were sponsored trips to Italy to watch Toyo Tires Global Partner A.C. Milan FC play in one of its matches.
The Gala Dinner ended on a high note as it brought out the exceptional camaraderie that became very enjoyable when guests and the hosts from TSM took the opportunity to interact and exchange ideas and experiences.
“With your strong and loyal support, we are optimistic we can achieve our business goals together as we strive towards ‘The Next Step Up’,” Kasai said.