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Nearly 600 guests attended the TBR Commissioning Event by Hubei Linglong Tire company, witnessing Linglong’s new progress in global industrial layout.
On December 11, 2019, a TBR Commissioning Event was successfully held in Jingmen, China by Hubei Linglong Tire Co., Ltd and the Linglong Tire Global Partner Conference. The event focused on several key themes entitled New Channels, New Layout and Create the Future. Nearly 600 guests attended the event including dignitaries from Jingmen, China Rubber Industry Association and Linglong Tire, witnessing Linglong’s new progress in global industrial layout.
In accordance with China’s One Belt and One Road programme, Linglong has constructed four manufacturing bases in China, one in Thailand and one in Serbia, aiming at completing a 5+3 Global Strategic Layout (five Chinese manufacturing bases and three overseas manufacturing bases).
Hubei Linglong is Linglong’s fourth domestic manufacturing base, covering a total area of nearly 9300,000 square metres, and is aiming at an annual tyre capacity of 12 million PCR tyre units, 2.4 million TBR units, and 60,000 OTR tyres with estimated sales revenue reaching $710 million. The company held a Hubei Linglong Foundation stone laying ceremony on July 6, 2018. The green intelligent factory will effectively promote the company’s transformation and upgrading to intelligent production and high-end products.
Wang Feng, Chairman of Linglong Tire, explained that Linglong would accelerate the construction of other projects, striving for the early completion of Hubei Linglong’s comprehensive construction. Meanwhile, the company would continue to advance its 5 + 3 Global Layout, to become a world-class tyre maker.
At the global partner conference, Wang expressed his gratitude to the company’s global partners and hoped to work with them for the future development of the company.
“Linglong Tire has always adhered to high quality and sustainable development, trying to promote the healthy, orderly, and balanced development of the tyre industry chain. With the advancement of the Linglong global industrial layout, the company will seek more far-reaching and pragmatic cooperation with our partners in technology research and development, global supply chain, and market resource sharing, to ensure the high-quality development of Linglong’s internationalisation,” said Wang at the conference.
Faced with an increasingly competitive environment, Linglong says it will introduce a digital store, a big data background, and digital marketing to its tyre sales in the retail market, adapting to the constantly changing market situation. Meanwhile, the company says it plans to continue its high-quality work in science and technology innovation and brand promotion, improving the added value of its brand and product, creating greater profits for distributors.
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