Linglong Hold TBR Commissioning Event

Linglong Tire

Nearly 600 guests attended the TBR Commissioning Event by Hubei Linglong Tire company, witnessing Linglong’s new progress in global industrial layout.

Hubei Linglong TBR Commissioning Event & Tire Global Partner Conference Successfully Held

On December 11, 2019, a TBR Commissioning Event was successfully held in Jingmen, China by Hubei Linglong Tire Co., Ltd and the Linglong Tire Global Partner Conference. The event focused on several key themes entitled New Channels, New Layout and Create the Future. Nearly 600 guests attended the event including dignitaries from Jingmen, China Rubber Industry Association and Linglong Tire, witnessing Linglong’s new progress in global industrial layout.

In accordance with China’s One Belt and One Road programme, Linglong has constructed four manufacturing bases in China, one in Thailand and one in Serbia, aiming at completing a 5+3 Global Strategic Layout (five Chinese manufacturing bases and three overseas manufacturing bases).

Hubei Linglong is Linglong’s fourth domestic manufacturing base, covering a total area of nearly 9300,000 square metres, and is aiming at an annual tyre capacity of 12 million PCR tyre units, 2.4 million TBR units, and 60,000 OTR tyres with estimated sales revenue reaching $710 million. The company held a Hubei Linglong Foundation stone laying ceremony on July 6, 2018. The green intelligent factory will effectively promote the company’s transformation and upgrading to intelligent production and high-end products.

Wang Feng, Chairman of Linglong Tire, explained that Linglong would accelerate the construction of other projects, striving for the early completion of Hubei Linglong’s comprehensive construction. Meanwhile, the company would continue to advance its 5 + 3 Global Layout, to become a world-class tyre maker.

At the global partner conference, Wang expressed his gratitude to the company’s global partners and hoped to work with them for the future development of the company.

Linglong Tire has always adhered to high quality and sustainable development, trying to promote the healthy, orderly, and balanced development of the tyre industry chain. With the advancement of the Linglong global industrial layout, the company will seek more far-reaching and pragmatic cooperation with our partners in technology research and development, global supply chain, and market resource sharing, to ensure the high-quality development of Linglong’s internationalisation,” said Wang at the conference.

Faced with an increasingly competitive environment, Linglong says it will introduce a digital store, a big data background, and digital marketing to its tyre sales in the retail market, adapting to the constantly changing market situation. Meanwhile, the company says it plans to continue its high-quality work in science and technology innovation and brand promotion, improving the added value of its brand and product, creating greater profits for distributors.

 

玲珑主办卡客车轮胎投产活动

 

20191211日,“拓路,谋远,创未来”—湖北玲珑轮胎有限公司卡客车轮胎投产活动暨全球合作伙伴会议在荆门如期举办。中国橡胶工业协会等各界领导和嘉宾,以及玲珑轮胎全球合作伙伴近600多人出席活动,见证玲珑轮胎的全球化产业布局再次向前迈进一大步。

玲珑轮胎循着国家“一带一路”的航线,“5+3”(五个中国工厂和三个海外工厂)全球化征程扬帆起航,先后于中国设立四大工厂,海外泰国、塞尔维亚建设工厂。

湖北玲珑轮胎有限公司是玲珑轮胎在国内的第四个工厂,项目占地9300000平方米。全部建成后可实现年产1200万套半钢子午轮胎、240万套全钢子午轮胎和6万套工程子午轮胎,实现销售收入近7.1亿元。项目自201876日启动,其高标准建设的绿色化智能工厂,将有力的推动公司向生产智能化、产品高端化转型升级!

王锋董事长表示,玲珑将加快其他项目的建设速度,争取早日将湖北玲珑轮胎项目全面建设完成。同时,持续推进“5+3”全球化布局,为成为世界一流轮胎企业继续努力!

在合作伙伴会议上,王锋表达了对全球合作伙伴的感谢,并与同伴们共同谋划公司未来发展前景。

“玲珑轮胎一直坚持高质量、可持续发展的理念,力促行业全产业链健康、有序、平衡发展。随着玲珑全球化产业布局的推进,公司将与各位伙伴在技术研发、全球供应链、市场资源共享等领域寻求更深远、更务实的合作,确保企业国际化高质量发展!”

如潮涌来的新时代已是千帆竞发、百舸争流。针对零售市场,具有前瞻性思维的玲珑轮胎,将以数字门店、大数据后台、数字化营销等应用于销售,以适应不断变化的市场形势。同时,在科技创新、品牌推广等方面开展高质量工作,赋予品牌和产品更高附加值,为经销商创造更大利润。

About the author

Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.

Phone: (60) 3 7781 1323

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