Toyo Tires Wins Superbrands Malaysia's Choice Award 2021


Toyo Tyre Sales & Marketing Malaysia has won the Superbrands Malaysia’s Choice Award 2021.

Toyo Tire Wins Award

Toyo Tire's has received the Superbrands Malaysia’s Choice Award 2021 (Cars & Allied Product Category) awarded by Superbrands, the world’s largest independent arbiter of branding.

Toyo Tires was selected after a thorough and exhausting judging process which involves over 2,500 marketing professionals as well as the general consumer as well. Not only was Toyo Tires judged to have a strong brand presence in the market, it also exemplifies quality, reliability & distinction which allows Toyo to stand out among the crowd.

This milestone is certainly a great achievement for the company since its arrival in Malaysia in 2011. From that small beginning, Toyo Tires has expanded quickly & surely in the country to become one of Malaysia’s leading tyre manufacturer with the largest tyre manufacturing plant in the country, catering to both domestic & export markets.

“We are delighted to be receiving the Superbrands Malaysia’s Choice 2021 Award,” says Mr. Tan Song Chye, President & Managing Director of Toyo Tyre Sales and Marketing Malaysia Sdn. Bhd. “This award will surely spur us on to do even better so that the Malaysian motorists can enjoy only the best from Toyo Tires.”

For consumers meanwhile, this award is a clear testament to the brand’s strong commitment to providing high quality tyres. From passenger cars to SUVs and 4x4 vehicles, Toyo Tires provides tyres suitable for almost any requirement possible whether it is comfort or high performance. And with an ever-increasing list of cars currently equipped with Toyo Tires’ original equipment tyres entering the Malaysian market, there’s no doubt that Toyo Tires’ quality, dependability & performance is being sought after by Malaysian motorists.

About the author

Richard Wilson is a correspondent for The Tyreman. Since 2015, Richard has worked as a correspondent for all of the titles across the Valebridge Publications Ltd Group namely: Retreading Business, Tyre & Rubber Recycling, Commercial Tyre Business and Truck and Bus News. Richard has worked on/off from the age of 16 for the company and whilst gaining a Bachelor's Degree in Spanish and Business Studies at Coventry University, he developed his writing skills at the University paper and more recently writing his own independent blog.


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