Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.
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Linglong launched its Sport Master EV tyres and Grip Master 4S Tyres at the recent concluded The Tire Cologne 2022.
For Tire Cologne 2022, Linglong Tire brought to light its Master series of tyre products covering the full range of its tyre products including summer, all-season, winter, comfort, sports, and SUV tyres catering to the increasingly diversified demand from the market. Worth to note that whereas the grip on wet road surface improved by 17 per cent compared with the previous generation of UHP tyres.
Linglong Tire has dedicated tremendous resources over the past few years to driving technological advancement, building an eco-system centred around sustainability and enhanced customer experience, as well as commitment to continuously setting the benchmark in the market. The full range of the tyre products on display at the exhibition is a perfect testament to that.
At the centre of the spotlight is EXCELLENT EV, Linglong’s first sustainable green tyre that features breakthrough developments in material and functionality, such as using 50 per cent sustainable biosynthetic material, lowering the rolling resistance by 20 per cent by leveraging the most advanced technology, achieving 32kg carbon emission reduction throughout the entire lifespan with rolling resistance and noise reduction rated A level.
Attracting over 350 exhibitors from over 30 countries, covering 65,000 sqm, The Tire Cologne exhibition confirms its position as the leading international platform. Featuring the latest technologies and developments from renowned exhibitors from Germany and abroad, the main theme of this year’s show was “Global sustainable development” .Motor vehicle and tyre workshop equipment also enjoy their fair share of space in addition to tyres.
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